Aditya Birla Real Estate Limited saw its shares trading at ₹1,883.50, marking a 7.03% increase of ₹123.65 on the NSE at 11:35 am today.
The real estate company’s subsidiary, Birla Estates Private Limited, unveiled its inaugural residential project in Pune named Birla Punya. This luxurious project is expected to generate revenue of ₹2700 crores.
Situated in Sangamwadi, Central Pune, Birla Punya covers 5.76 acres with a saleable area of 1.6 million square feet. It will consist of 1000 apartments ranging from 1 BHK to 4 BHK configurations across four towers, with the initial phase offering 500 units in two towers.
K.T. Jithendran, MD & CEO of Birla Estates, pointed to Pune’s flourishing IT sector and infrastructure development as key drivers for the demand for premium housing in the area.
The development will boast over 50 amenities, including retail spaces and a riverside promenade, with a focus on sustainability through features like rainwater harvesting, solar power, and efficient waste management systems.
This launch follows Birla Estates’ acquisition of a 16.5-acre land parcel in Manjri, Pune last year. The company has been expanding its footprint in other major markets with recent launches such as Birla Arika in NCR and Birla Evara in Bengaluru.
Published on March 18, 2025.
