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Sterling Holiday Resorts launches new property in Coorg 
Breaking India News Today | In-Depth Reports & Analysis – IndiaNewsWeek > Economy > Unveiling Sterling’s New Coorg Retreat
Economy

Unveiling Sterling’s New Coorg Retreat

Economy Desk By Economy Desk January 3, 2025 2 Min Read
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The launch of Sterling Brookstone Coorg by Sterling Holiday Resorts Limited marks a significant expansion in the hospitality sector in the picturesque hill station of Coorg, Karnataka. Situated near Madikeri and nestled in the Western Ghats, the new resort offers a range of villa and cottage-style accommodations equipped with modern amenities such as a swimming pool and banquet facilities.

With its strategic location, Sterling Brookstone Coorg provides easy access to popular local attractions including Abbey Falls, Madikeri Fort, and the Dubare Elephant Camp. Guests can also indulge in a gastronomic experience at the resort’s in-house restaurant, Planter’s Kitchen, which offers a blend of local Kodagu cuisine and international dishes.

Vikram Lalvani, Managing Director & CEO of Sterling Holiday Resorts, expressed his enthusiasm for the new property, emphasizing its immersive experience in one of India’s most scenic destinations. The launch of Sterling Brookstone Coorg adds to the company’s existing portfolio of resorts across the country, catering to various segments such as leisure stays, MICE, destination weddings, and group travel.

Sterling Holiday Resorts, a subsidiary of Thomas Cook (India) Limited and part of Fairfax Financial Holdings Limited, currently manages more than 3,000 keys across 57 resorts, hotels, and retreats at 48 destinations in India. The company’s commitment to providing unique and memorable experiences to guests is evident in the introduction of Sterling Brookstone Coorg, where nature meets luxury in a serene setting.

As the hospitality industry continues to evolve and adapt to changing consumer preferences, the opening of Sterling Brookstone Coorg signifies a step towards offering unparalleled hospitality services in the scenic hill station of Coorg. The resort’s blend of modern amenities, natural beauty, and cultural experiences sets the stage for a truly unforgettable stay for guests seeking a retreat in the lap of nature.

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