Honasa Consumer Limited and Zepto have announced a new partnership aimed at promoting daily sunscreen use through quick delivery services. This collaboration will utilize Zepto’s 10-minute delivery service to make sunscreen products from Honasa’s various brands— including The Derma Co., Dr. Sheth’s, Aqualogica, and Mamaearth— easily accessible to consumers.
The campaign will feature a thriller-style film showcasing how customers can swiftly receive sunscreen products through Zepto’s platform, addressing the common issue of forgetting sun protection before heading outdoors.
Anuja Mishra, EVP and Chief Marketing Officer at Honasa Consumer Limited, emphasized the importance of sunscreen as a crucial step in any skincare routine that is often overlooked. The goal of this partnership is to remove barriers to sunscreen use by making it readily available to consumers.
Chandan Mendiratta, Chief Brand & Culture Officer at Zepto, highlighted the increasing demand for sun protection products, with sunscreen being one of the most searched items on their platform, garnering over 8,000 daily searches. With a scorching summer predicted for 2025, the necessity for instant access to sun protection products is on the rise.
Honasa Consumer Limited boasts several digital-first beauty and personal care brands with products available at over 100,000 retail locations across India. Meanwhile, Zepto operates a delivery network that provides quick delivery of over 45,000 products within 10 minutes.
On the stock market, shares of Honasa Consumer Limited closed today on the NSE at ₹222, experiencing a decrease of ₹0.37 or 0.17 percent.
The story was published on February 27, 2025.
