LIC Mutual Fund is focusing on expanding its business in Tamil Nadu while enhancing its presence in Tier 3 and smaller towns throughout the state. The firm recognizes Tamil Nadu as a vital market for mutual fund operations and considers it a key area for its growth strategy.
As of April 2025, Tamil Nadu ranks seventh in assets under management (AUM), with a total of ₹3.18 lakh crore. Chennai and Coimbatore serve as essential regional offices, while Madurai and Salem play significant roles as major business centers, positioning LIC Mutual Fund favorably for growth in the state. The company aims to boost its visibility, accessibility, and strengthen customer relationships.
In addition, LIC Mutual Fund is ramping up its digital and on-ground efforts to attract a new investor base in Tamil Nadu. Initiatives such as simplified onboarding processes, multilingual investor education modules, and collaborations with local distributors are designed to make mutual funds more understandable and accessible for first-time investors.
