Personal care brand Clarity Labs has secured ₹4 crore in a seed funding round led by Artha Venture Fund II, with contributions from angel investors.
The recent funding is aimed at accelerating the development of new products, expanding into additional categories, and enhancing omnichannel distribution across direct-to-consumer platforms, marketplaces, and quick commerce channels, according to a statement from the Delhi-based company.
In addition to its financial support, Artha plans to work closely with Clarity Labs on strategy related to product development, portfolio management, brand building, and execution in the direct-to-consumer and marketplace sectors.
The announcement was made on April 20, 2026.
